Why Entrepreneurs Shouldn’t Discuss Politics on Social Media

For most web and mobile entrepreneurs, social media is where we work – where we build our personal brands, market our products, respond to customers, and recruit. Just as we wouldn’t proselytize our political views in the office, we shouldn’t do it on social media either. There is almost no upside and lots of unseen consequences.

What’s Your Customer Development Viral Coefficient?

Customer Development demands a lot of conversations with potential customers. If every person you talk to introduces you to two more people, your golden. If you are not getting introductions, you’re in trouble. The Customer Development Viral Coefficient is a measure of this rate and the first insight an entrepreneur gets on his startup idea feasibility.